Atlanta Marketing Consultant - Jenni Hilton
Small Business Marketing, PR and Social Media
  • Home
  • About
  • Contact Me
  • Small Business Marketing Blog

Your Website as Your Central Online Hub

2/11/2013

2 Comments

 
Picture
Have you checked your company website lately? Is it up to date with news and information? Here are some tips for a quick website audit.
  • Home page - is your message clear? Can someone tell what you sell and who you sell to in 3-5 seconds?
  • Is your contact information and social network information easy to locate?
  • Is your copy written in clear conversational language?
  • Remember short and sweet. Visitors do not want to scroll down a website and read a long passage.
  • Can you search on your website?
  • Are you hiring? Do you have recent news?
  • Don't use stock photos of business people. Use photos of real people like your employees and customers.
  • Are your meta tags filled out for your website? Title, description, keywords for each page.
Remember, your business website is your central hub for all of your online activity. Be sure it's worth visiting.

2 Comments

    RSS Feed

    Picture

    Author

    Jenni Hilton is a freelance marketing & PR consultant in Atlanta, GA and writes about marketing, PR and social media.

    View my profile on LinkedIn

    Archives

    May 2017
    February 2017
    August 2016
    July 2016
    June 2016
    May 2016
    November 2015
    August 2015
    April 2015
    March 2015
    January 2015
    November 2014
    August 2014
    July 2014
    May 2014
    January 2014
    November 2013
    September 2013
    August 2013
    June 2013
    February 2013
    November 2012
    September 2012
    April 2012
    March 2012
    February 2012
    January 2012

    Categories

    All
    Facebook
    Linkedin
    Marketing
    Pr
    Small Business
    Social Media
    Twitter

Powered by Create your own unique website with customizable templates.
Photos used under Creative Commons from aqua.mech, BarnImages.com, stevebustin, kokoroe_ed_tech